Video Production Toronto – The Captain’s Blog

After We Shoot … We Edit.

Hello everyone … John Secondi here with another “Groovy Blog”.

Video production is comprised of many different steps including one of the most important, video editing. With some minimal experience and training with video editing software, you can make your video come to life in the editing stage. But, what are some of the key techniques you may want to use with your video production projects?

Here are a few of the most popular types of edits you should consider using:

Standard Hard Cuts

This is the basic type of cut in editing. You would use this when cutting between clips without any transitions. This type of editing gives the least amount of visual impact or flow but can be used for “rapid cutting” to give a sense of “action” or “dramatic effect”.

Jump Cuts

This technique is similar in “style” to a standard hard cut however the edit usually jumps the scene “forward in time” to indicate or infer the passage of time.

L Cuts and J Cuts

The L Cut is often used by documentary filmmakers and commercial videographers. You hear the audio from the previous shot whilst the next shot starts to play. This technique helps to keep your video flowing in a more natural way. A J Cut is is basically the reverse of the L Cut technique as the audio from the next clip starts playing before the video from the previous clip fades out.

Cutting on the Action

When you use this type of editing, you generally cut the scenes from one moving sequence to another. When you keep the direction of movement consistent (i.e. left to right) you suggest continuity of the story and doing the opposite can add some very creative juxtaposition or drama whilst editing (i.e. – left to right followed immediately by right to left).

Cutaways

Using Cutaways takes the audience’s attention away from the action and are used to provide a view of what is happening outside of the main scene. You can emphasize the details in the scene giving added meaning to them. This is a great way to add some drama to your videos.

There are many additional editing techniques to consider … more on that next time!

When you need a helping hand with your video production and editing here in Toronto, give Groovy Concepts a call. We have the experience to do it right.

We. Are. Video Production. Toronto.

#groovyconcepts #videoproductiontoronto

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