Video to drive foot traffic to your trade show booth

Video to drive foot traffic to your trade show booth

So you’re thinking about marketing your products or services at a trade show, conference or expo. You’ve designed your booth, complete with company banners, flyers, brochures and hand outs.

But how will you drive traffic to your exhibit? Video is ideal for the trade show environment.

Image two adjacent booths: a video playing at the booth on the left, no video at the one on the right. Which direction will heads turn? Research shows that a booth with a video gets more attention.

  • A video will increase the amount of time a potential client stays at your booth.
  • A video can remove the discomfort of establishing eye contact and gives your audience a less intimidating environment for them to view your company’s products and services.
  • A video helps to engage attendees who are passively walking past your booth by allowing you to gradually connect with them.
  • A video is also an ideal way to illustrate “before and after” results.

Set your booth apart from your competition at your next trade show with a video! Enhance your brand. Promote product visibility. Generate excitement about your products/services.

How to Get Attention to Your Videos with Custom Thumbnails

Optimizing Your Videos for SEO

What is Motion Graphics?

7 Tips for writing Corporate Videos Scripts

5 Tips For a Great On-Camera Interview

Enhancing Presentation Impact: Converting PowerPoint to Animated Video

3D Animation Production Stages

The Importance of Interview Videos

3 Tips For Choosing an Animation Company

Virtual Video Production: The Future of Video Production?

The Importance of Animation in Corporate Video

All About Video Production – #1

All About Video Production – #2

Video Production Tips and Tricks – #1

Video Production Tips and Tricks – #2

Green Screen Production Techniques

To Track Or To Pan The Shot

Video File Compression Codecs

Common Video File Formats

How to Light a Scene for Interviews

Video Editing Software Ain’t Cheap

After We Shoot … We KEEP Editing

Bigger is Not Always Better

After We Shoot … We Edit

What Are Camera Gimbals and How Do They Work?

What’s the Deal With Green Screens?

Should You Use Tungsten or LED Lights to Shoot Videos?

Should You Use a Camcorder or DSLR to Shoot Videos?

Adventures in Video Production, Equipment Safety

Adventures in Video Production

Video Translation – Reach Your International Audiences

Keeping your Cool in Hot Weather or Cold Weather

How Important is Luck and Timing to a Business or Career?

Captains Blog: “Driving in Toronto is Easy”

Captain’s Blog: Natural Light From Windows Can Be a Blessing and a Curse

What I Learned After Filming 20 Interviews in Two Days

T-Minus Two Minutes and Counting

Never Fear the Groovy Camera

A Groovy Adventure

Make Your Thumbnail Image Stand Out with Colour

Why are your Video Production Thumbnails Important?

Video Production Oakville – About Face

Video Metrics Benefit Influencers

Unboxing Videos

TrueView for Youtube

Fine Tune Your Video Marketing Strategy

Globetrotters Video

Using Facebook Video Ads

Successful Video Marketing in Oakville

The Continued Growth of Mobile Video

Strategic Insights for your Oakville Campaign

Video Production Strategy in Oakville

Check Out The Views

Viral Video In Oakville

Video Title Optimization

Live Video Streaming in Oakville

Social Video in Oakville

Long Term B2B Value With YouTube

Video Production – Talking Heads

Script Writing Tips

Top 5 Reasons to Incorporate Video into Your Marketing Plan

Success In The Big City

Professional vs User Generated Content

Professional vs DIY Web Design

When it comes to your business – hire a professional

VR & 360 Video (Part One)

VR & 360 Video (Part Two)

Online video is the business card of the 21st century

Video to drive foot traffic to your trade show booth

In Short … Keep it Short!

Superbowl Commercial Fun Facts

Why hire a Video Professional?

4 Reasons to Have an Online Video Profile

Top 5 Benefits of Online Video Marketing

A Formula for Success in Oakville

Get YouTube to Recommend Your Video

5 Steps to Optimizing Thumbnails